Workshop on Business Strategy
Many entrepreneurs start with a product idea, but successful businesses start with a strong business model.
In this interactive masterclass, you’ll use the Business Model Canvas to assess, validate, and strengthen a business idea in just 30 minutes. The session will walk through the essential questions every founder must answer before launching:
- Who is your customer?
- What problem are you solving?
- How will you reach your market?
- How will the business make money?
- What will it cost to run?
Using a real‑world example, the workshop will demonstrate how founders can quickly test assumptions, spot weak points and refine their idea before investing time or money.
This session is ideal for early‑stage entrepreneurs, startups and anyone exploring a new business idea.