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Discover how to optimise your website to build digital presence, attract more customers and boost online sales.

You will leave this workshop knowing:

  • How to structure and design your website to attract more visitors.
  • Search engine optimisation (SEO) and how it benefits your business.
  • How to rank more highly on search engines.
  • Best practice for web hosting, web domains and localising your website.
  • How to assess and develop your company’s digital maturity.
  • How to produce compelling content that is effective and understood by customers.
  • Why you should use Google Analytics and how to set it up.
  • Key metrics, website reporting and how to track campaigns.