Communication is the key; and mastering your brand’s tone of voice is a must so that you convey your brand’s personality while also instilling trust in your website, social media posts and beyond.
Establishing a clear tone of voice is one of the first things brand consultant Cara Bendon does with clients, and in this free webinar she will guide you through her process to identifying a professional and consistent tone of voice. Includes a free workbook for all participants.
The workshop will cover:
- What tone of voice mean?
- Why does it matter?
- Step by step process on how to identify your brand’s tone of voice (including workbook)
- How to put your new tone of voice into action
- Plenty of examples of other brands’ communications to inspire you
Cara is a consultant and speaker with over 13 years’ experience of helping brands of all size forge an effective presence.
Before running her own business, she worked in advertising – including one of the UK’s top 10 agencies. During this time, she saw that the same techniques and tricks were employed by all successful brands to market themselves. With this in mind, she turned her skills to help entrepreneurs create long lasting brands.
In 2013 she founded her branding agency, in which she works with brands ranging from luxury fashion brands to charities, and plenty between. Cara is also an ambassador for The Prince’s Trust and is passionate about helping small businesses and individuals on their business journeys.