Tuesday 30th August – Tuesday 20th December

Apply Here

Thrive with Sainsbury’s is a 16-week incubator programme for any food and drink business with a founder who identifies as being of Black ethnicity or heritage looking to get their product to supermarket shelves.

To apply for the programme you must have a new food or drinks product that Sainsbury’s customers will love, an ambition to grow and scale up to supermarket level distribution and a vision for what the future of your brand could be.

Successful applicants will receive a welcome grant of £20,000, as well as more than 150 hours of practical 1:1 support from experts and group learning opportunities tailored to the needs of the business. There will also be additional funding throughout the process, up to the value of £105,000 per brand.

Applications close Tuesday 16th August.

Find out more and apply here.